ComMa Congress 2018

About this event

ComMa-commissie 2018
Date and time
Oct 11, 2018 15:30 - 20:45

ComMa Congress 2018

Keep the 11th of October 2018 free, because on this date an event full of interesting readings, interactive workshops and a really nice dinner will take place. Sign up via:

Annually the ComMa conference is organized by members of Commotie, the student association from Communication- and Information Studies in Groningen and the MARUG, the marketing association of the University of Groningen. This year the conference will be organized by the ComMa committee 2018.

At the conference, the communication side of marketing will be highlighted. This will be done by different lectures and workshops. This year's theme will be ‘Context is king. Personalize. Influence. Convert.’ During this congress we will look for answers to questions such as: 'How does an organization create an interesting story that is perfectly tailored to the intended target group?'. How can the consumer be provided with the right information at the right time during the customer journey?

The day program:
15:30 – 16:00 Entrance
16:00 – 16:15 Introduction
16:15 – 16:45 Lecture 1
16:45 – 17:00 Break
17:00 – 17:30 Lecture 2
17:30 – 19:00 Dinner
19:00 – 19:45 Workshop round 1
20:00 – 20:45 Workshop round 2
20:45 Social

The workshops and lectures:
IMA is a full service influencer marketing agency founded in 2010 by Maddie Raedts and Emilie Tabor. Together with a team of 85 digital experts, IMA helps brands engage and activate audiences worldwide through top influencers such as bloggers, vloggers and social media influencers. Using their unique expertise and network of over 35,000 influencers, the agency develops and executes creative influencer marketing strategies to amplify brand stories at scale and reach billions of people. Take a look at their site!

More info about Fairphone will follow soon! take a look at their site

The world is digital. Consumers are more and more digital minded and customer delight is getting more important by the day. All this new development require creative, digital solutions. TRES puts marketing and technology together to help organizations with digital challenges. Always from a business point of view. At TRES we don’t work to an end result. We do not know a finish line. Instead, we work in fixed, small teams where we focus on development and growth. All disciplines come together in our teams, such as: creativity, development and marketing. We are TRES. Digital agency for strategy, marketing and technology.

Blogs4Travel is an online content marketing bureau in the travelbranche. They believe in powerful content and help travel companies with their content marketing strategy (think of companies like Zoover and Vacanceselect). Besides that, they connect bloggers to companies so that they can create honest and experience-based stories about destinations and holiday accommodations for our clients. Blogs4Travel has 14 websites from which and are the most popular. On these domains they not only provide blogs and other relevant content, they’re also presenting holiday destinations. In this way Blogs4Travel create complete and informative platforms for their visitors. Take a look at their site!

Crowd. is a global data-driven influencer marketing agency. Their expert team work with over 6,000 creators to deliver highly engaging and profitable influencer marketing solutions. Take a look at their site!

Follow the Facebookpage and Instagrampage to stay informed about the congress!
More information can be found on the website of the ComMa conference.

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